A Coca-Cola salesman returned from his assignment to China. A friend asked him, “Why weren’t you successful with the Chinese?”
The salesman explained, “When I got posted, I was very confident that I would make a good sales pitch.
But I had a problem. I didn’t know how to speak Mandarin.
So I planned to convey the message through three posters.
First poster: A man lying in the hot desert sand totally exhausted and fainting.
Second poster: The man is drinking Coca-Cola.
Third poster: Our man is now totally refreshed.
And then these posters were pasted all over the place.”
“Terrific! That should have worked!” said the friend.
“It should have,” said the salesman, “but no one told me they read from right to left!”
A Leader, for a Change - Jimmy Carter
Marketing: Lying in loafers - Daffynitions joe-ks.com
Some leaders are born women. - Unknown
Good leaders must first become good servants. - Robert K Greenleaf
No leader can be too far ahead of his followers. - Eleanor Roosevelt
Emotions are your worst enemy in the stock market. - Don Hays
Marketing strategy is a lot like military strategy. - Liddell Hart
Content is the atomic particle of all digital marketing. - Rebecca Lieb
Leadership does not always wear the harness of compromise. - Woodrow Wilson
Leadership cannot really be taught. It can only be learned. - Harold Geneen
Business will get better, but we won't know it when it does. - Henry Ford
Every time you have to speak, you are auditioning for leadership. - James Humes
Increasingly, the mass marketing is turning into a mass of niches. - Chris Anderson
The real leader has no need to lead - he is content to point the way. - Henry Miller
To be successful in show business, all you need are fifty good breaks. - Walter Matthau
My own business always bores me to death; I prefer other people's. - Oscar Wilde
If you break 100, watch your golf. If you break 80, watch your business. - Joey Adams
The number one disease of business leaders in North America is procrastination. - Napoleon Hill
A person always doing his or her best becomes a natural leader, just by example. - Joe DiMaggio
The true measure of the value of any business leader and manager is performance. - Brian Tracy
One thing is certain in business: You and everyone around you will make mistakes. - Richard Branson
A leader in the Democratic Party is a boss, in the Republican Party he is a leader. - Harry S Truman
If you don't know who you are, the stock market is an expensive place to find out. - George Goodman
Whoever said money can't buy happiness simply didn't know where to go shopping. - Bo Derek
They laughed at Robert Fulton but without him, New York wouldn't have a fish market. - Archie Bunker
I just wasn't cut out to be a Chinese Tiger Mom. I'm more of an Irish Setter Dad. - P.J. O'Rourke
Good marketing makes the company look smart. Great marketing makes the customer feel smart. - Joe Chernov
In a marathon, if you run too fast, you get exhausted. If you run too slow, you never make it. - Uday Kotak
If you don't have someone tracking you down, you haven't exhausted your credit options. - Unknown
Before you create any more 'great content,' figure out how you are going to market it first. - Joe Pulizzi
I had a meal last night. I ordered everything in French - surprised everybody, it was a Chinese restaurant. - Tommy Cooper
Becoming a leader is synonymous with becoming yourself. It is precisely that simple and it is also that difficult. - Warren Bennis
If the government was as afraid of disturbing the consumer as it is of disturbing business, this would be some democracy. - Kin Hubbard
Business meetings are important because they're one way of demonstrating how many people the company can operate without. - Unknown
It is the business of a lawyer to find a hole to creep out of any law that is in his way; and if there is no hole, to make one. - W Ouseley
No business can stay in business without customers. How you treat - or mistreat - them determines how long your doors stay open. - Harvey Mackay
The people of the world genuinely want peace. Some day the leaders of the world are going to have to give in and give it to them. - Dwight D Eisenhower
A wedding anniversary is the celebration of love, trust, partnership, tolerance and tenacity. The order varies for any given year. - Paul Sweeney
A leader takes people where they want to go. A great leader takes people where they don't necessarily want to go, but ought to be. - Rosalyn Carter
Over the long haul of life on this planet, it is the ecologists, and not the bookkeepers of business, who are the ultimate accountants. - Stewart L McKinley
Business, Language & Nationality Sections
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