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Colgate Advertising Campaign

Can you spot the spot that needs attention?

Colgate has created a very ingenious advertising campaign to promote their dental floss...
Colgate Advertising Campaign thanks to Wayne Nowazek

Promoting dental floss with strings attached

Colgate Advertising Campaign thanks to Wayne Nowazek

Colgate Advertising Campaign thanks to Wayne Nowazek

Now that you’ve had time to observe the images, in the first one you’ll notice that she has one finger too many in her hand. In the second one, a phantom arm is floating above his shoulder, and in the third one the man has only one ear. The campaign attained its purpose, because it proved that food that remains on your teeth draws more attention than any physical defect...

QuotaBills
Floss like a boss! - Unknown

Keep calm and floss on. - Unknown

Teeth are always in style. - Dr. Seuss

Never floss with a stranger. - Joan Rivers

You campaign in poetry; you govern in prose. - Mario Cuomo

We break bones and we lose teeth. We play rugby. - Martin Johnson

Life is short. Smile while you still have teeth. - Unknown

Even pearls are dark before the whiteness of his teeth. - William R. Alger

Conflict Of Interest: A dental school with a hockey team - Daffynitions joe-ks.com

He lied through his teeth and even his teeth were false. - Phil Callaway

Jockey: What a dentist uses when you won't open your mouth - Daffynitions joe-ks.com

Every tooth in a man's head is more valuable than a diamond. - Miguel de Cervantes

A dentist at work in his vocation always looks down in the mouth. - George D. Prentice

Cavity: Empty space ready to be stuffed with dentist's bills. - Daffynitions joe-ks.com

Increasingly, the mass marketing is turning into a mass of niches. - Chris Anderson

The man with a toothache thinks everyone happy whose teeth are sound. - George Bernard Shaw

It is after you have lost your teeth that you can afford to buy steaks. - Pierre Renoir

Too many of today's children have straight teeth and crooked morals. - Unknown

A man loses his illusions first, his teeth second, and his follies last. - Helen Rowland

We do have a zeal for laughter in most situations, give or take a dentist. - Joseph Heller

Marketing is trying to figure out what people want so you can give it to them. - Shelly Lazarus

An aching tooth is better out than in.
To lose a rotting member is a gain. - Richard Baxter

I still have my teeth. I don't want to lose them at age 61 in some hockey game. - Jim Flaherty

I have a constant sweet tooth, so I like anything from the bakery, like cupcakes, cookies. - Carmen Electra

Thrusting my nose firmly between his teeth, I threw him heavily to the ground on top of me. - Mark Twain

Dentist: a prestidigitator who, putting metal into your mouth, pulls coin out of your pocket. - Ambrose Bierce

A physician buries his mistakes, a dentist pulls them out, but a teacher has to live with them. - Unknown

It is guaranteed to put all teeth on edge, including George Washington's, wherever they might be. - Vincent Canby

Networking is marketing. Marketing yourself, marketing your uniqueness, marketing what you stand for. - Christine Comaford-Lynch

You may not realize it when it happens, but a kick in the teeth may be the best thing in the world for you. - Walt Disney

Sometimes a man just can't satisfy all of a woman's desires. Which is why God invented dental floss. - Unknown

Many of us are at the 'metallic' age - gold in our teeth, silver in our hair, and lead in our pants. - Unknown

I don't get off on romantic parts. But I often think if I had had my dental work done early on, well, maybe. - Morgan Freeman

In California virtually everyone has had their teeth whitened. If they all smiled at once, they would give us a headache. - Garrison Keillor

With traditional marketing, you tell people you are a rock star. With content marketing, you show them you're a rock star. - Robert Rose

Instead of one-way interruption, Web marketing is about delivering useful content at just the precise moment that a buyer needs it. - David M. Scott

Sometimes, giving up your privacy is a little like going to the dentist and we have let him have access that no one's ever had. - Tom Petty

Even when you are marketing to your entire audience or customer base, you are still simply speaking to a single human at any given time. - Ann Handley

Zipper: Two rows of unsmiling teeth that often induce laughter in others, especially when inadvertently left open following a trip to the john - Daffynitions joe-ks.com

I am keeping with tradition today. After I learned of my Golden Globe nomination, I went to the dentist, so today, let's make it the orthodontist. - Frankie Muniz


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