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Pepsi Well Played

Winning the beverage brand wars

Pepsi Well Played thanks to Howard Chapman

Drinking it all in

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The only risk of failure is promotion. - Scott Adams

I try to figure out the marketing puzzle. - Nelson Peltz

By listening, marketing will re-learn how to talk. - David Weinberger

I suggest a new strategy, R2: let the Wookiee win. - C-3PO

Marketing strategy is a lot like military strategy. - Liddell Hart

Marketing isn't magic. There is a science to it. - Dan Zarrella

Panic is not an effective long-term organizing strategy. - Starhawk

Early to bed, early to rise, work like hell and advertise. - Ted Turner

After Rossini dies, who will there be to promote his music? - Richard Wagner

Give them quality. That's the best kind of advertising. - Milton Hershey

The most dangerous strategy is to jump a chasm in two leaps. - Benjamin Disraeli

Advertising is the rattling of a stick inside a swill-bucket. - George Orwell

Advertising is the greatest art form of the twentieth century. - Marshall McLuhan

No great marketing decision was ever made on quantitative data. - John Sculley

Marketing and innovation are the two chief functions of business. - Peter F Drucker

In good times, people want to advertise; in bad times, they have to. - Bruce Barton

Marketing is far too important to leave to the marketing department. - David Packard

What can you do to promote world peace? Go home and love your family. - Mother Teresa

Advertising has annihilated the power of the most powerful adjectives. - Paul Valery

Don't be afraid to get creative and experiment with your marketing. - Mike Volpe

I wanted to promote skateboarding as much as possible through different media. - Tony Hawk

Marketing is trying to figure out what people want so you can give it to them. - Shelly Lazarus

Advertising Agency: Eighty-five percent confusion and fifteen percent commission. - Fred Allen

There is no such thing as a bad client, but there such a thing as bad advertising. - Jerry D Femina

We have always said that advertising is just the icing on the cake. It is not the cake. - Meg Whitman

Networking is marketing. Marketing yourself, marketing your uniqueness, marketing what you stand for. - Christine Comaford-Lynch

Advertising is the modern substitute for argument; its function is to make the worse appear the better. - George Santayana

It no longer makes economic sense to send an advertising message to the many in hopes of persuading the few. - M. Lawrence Light

I love to go to a movie, get a Diet Coke and a barrel of popcorn, and sit there with my kids and watch a film. - William Shatner

Word-of-mouth marketing has always been important. Today, it's more important than ever because of the Internet. - Newt Barrett

In today's information age of Marketing and Web 2.0, a company's website is the key to their entire business. - Marcus Sheridan

I used to advertise my loyalty and I don't believe there is a single person I loved that I didn't eventually betray. - Albert Camus

Doing business without advertising is like winking at a girl in the dark. You know what you are doing, but nobody else does. - Stuart H Britt

Understand the key factors in the math behind viral marketing, and use those to figure out what it takes to get viral growth. - David Skok

Instead of one-way interruption, Web marketing is about delivering useful content at just the precise moment that a buyer needs it. - David M. Scott

Advertising is a valuable economic factor because it is the cheapest way of selling goods, particularly if the goods are worthless. - Sinclair Lewis

One should be free to give the fullest expression to his disaffection so long as he does not contemplate, promote, or incite violence. - Mohandas Gandhi

Search, a marketing method that didn't exist a decade ago, provides the most efficient and inexpensive way for businesses to find leads. - John Battelle

Let advertisers spend the same amount of money improving their product that they do on advertising and they wouldn't need to advertise it. - Will Rogers

Advertising moves the goods - if it's good advertising. Bad advertising doesn't move the goods because it doesn't move the buyers. - Unknown


Yo Mama Bin Shopping

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Walking His Fresh Food Pet

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Hedge Hunter

Pilot Prop Job

Front To Side View

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